This article offers an overview of the Admin Platform Activity Hub of your EcoMap platform.
The Platform Activity Hub is your go-to for information about the usage of your platform.
- Breakdowns of the Users and Assets on your platform by Keyword
- User Engagement with Assets
- Google Analytics Report on Visitors and Traffic
- The ability to export user-generated data from your platform
Only Admins can access the Platform Activity Hub. Get there via your Admin Menu:
The Platform Activity Hub opens to the Overview Page.
Here you can see last 30 day stats on:-
- New User Sign Ups
- Actions Taken by Users
- Items added to the platform
The next section is the All Platform Activity tab. Here you have the ability to see and export every individual action performed by a User of your site.
The whole data set will typically be too large to export unless your platform is very new, however you can use basic and advanced filters to narrow it down.
With the basic filters you can seek out a specific user to see their activity by using the search function, focus on a certain type of action, data, or page, as well as narrow the date range to a specific time period.
The Advanced filters offer even more granular filtering capabilities including focusing on specific keywords, resources, events, lists, etc.
This section is very powerful and can be leveraged to glean all sorts of insights.
The next section is Platform Analytics wherein you'll find EcoMap User, Asset, and Engagement reporting pages as well as a link to your Platform's Google Analytics Reporting.
💡Tip: Be patient, on the first load of the day it takes a moment for the reporting data to load. Also, please note that our data is refreshed every 24 hours (it won't update live throughout the day)
Under the Users tab you'll find stats on the following for the last 30 days with the ability to set a different timeframe:
- Total Users and Admins
- Verified Users (those with profiles)
- New Users
- Users Connected to Organizations
- Number of Users on the Talent Portal
- Users with Public Profiles (versus private)
- User Growth Over Time Chart
- Information on the top keywords your Users identified with when they signed up for profiles
- Top Audiences
- Top Industries
- Top Organization Categories
Under the Assets tab you'll find stats on the following for the last 30 days with the ability to set a different timeframe:
- Cumulative Asset Growth Over Time
- The breakdown of your Asset Types and the number new for the time period
- How many Organizations and Resources:
- Are claimed
- Have Auto-Updates paused
- Are active
- Information on the top keywords associated with your Organizations and Resources
- Organization Record Origin and Ownership (note: this is a clickable dynamic chart!)
- Resource Record Origin and Ownership (note: this is a clickable dynamic chart!)
Under the Engagement tab you'll find stats on the following for the last 30 days with the ability to set a different timeframe:
- Total Profile Page Views
- Total Visits (click-throughs to Asset websites)
- Engagement breakdown by Asset Type (note: this is a clickable dynamic chart!)
- Total number of assets saved to lists
- Total Engagement (Views + Visits + Saves)
- Bar chart comparing User engagement (visits and views) across all Assets on your platform with the ability to narrow it down to just certain asset types
- Exportable Asset-focused User Activity Log table (see which assets users are engaging with and how)
- Click on Viewed, Visited, or Saved headers to toggle the sort
- Exportable Asset Engagement Breakdown table (view assets by their number of visits, saves, and views)
- Click on Viewed, Visited, or Saved headers to toggle the sort
The Google Analytics Report Tab will take you to a Looker Studio site showing Google Analytics reporting. It has two sub-tabs: Visitors & Traffic and Platform Engagement within which you can find data on...
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- Total visitors (anyone who has visited your platform)
- New visitors (Google can often determine who has visited previously)
- Sessions (unique visits by a person)
- Average Session Duration
- Number of Visitors per day line chart over time
- Pie chart for how visitors find your platform
- Table showing where inbound visitors come from
- Visitor interests (based on what Google knows about visitors)
- Page views
- Engaged Sessions (a session that lasts longer than 10 seconds, has a key events, or has at least 2 page views)
- Views
- Engagement Time
- Resource, Organization , People, Events, Jobs, and News visit and view counts
By default Google analytics displays last 30 days of data, but you can expand or contract that time frame.
The last section is Data Export where you can export select types of user-generated data from your platform.
We have a dedicated article on this process available here.